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Your Book’s Cover

You can’t judge a book by its cover! Maybe not, but you can sell a book by it’s cover. A great cover catches the eye, tells the consumer what the book is about, and convinces them to buy it. Like the book description, the book cover is a very important, but often overlooked, consideration when creating your book.

Many authors don’t have that “visual” creativity that allows them to develop a concept for their cover. Others have a great cover idea but can’t turn it into a final product. If you aren’t a professional visual media designer, you should probably consider hiring a professional. A professionally designed book cover can cost a few hundred dollars to well over a thousand dollars. However, the investment is often worth it. A well design book cover can often pay for itself through the increased sales that you will receive.

Similarly your back cover can also be very important. The reader that would pick up your book in a store will usually look to the back cover to read the description or Bio. And, the online consumer will most likely look through your book preview at various websites to determine if they want to buy the book, and may eventually read the back cover. Don’t neglect to make the back cover interesting. It may sell numerous copies of the book on its own, which is your goal.

Categories: About Your Book

Bob Sims

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